Customer Problem

Needed to promote three new valves designed for safer tube transportation.  One of the valves was so new there was no photograph or prototype available.  The only available photo of a tube trailer had unsightly surroundings in it...garages, dirt, other vehicles.

AdWorks' Solution

1. Eliminate the unsightly surroundings in the tube trailer shot.  Retouch a dramatic sunset shot into the background instead.
2. Highlight the tube trailer with a large photo for instant recognition by anyone in that industry.
3. Surround the tube trailer photo with "safety stripes" for dramatic presentation.
4. Illustrate the newest product in 3-D because no photo was available.  (Click image at right to view closeup).